Do you need to generate publicity for a new product, an event or a business offering? A Press Release could be your answer. They can be extremely efficacious when done well. But doing them well is the tough thing. 

For a press release to have the greatest impact it is paramount your press release is written well and is in line with press release best practices. A poorly written press release will go largely unnoticed meaning no publicity, no attention and no valuable backlinks. 

I understand all the boxes to tick in order to get maximum exposure and get your business, product or event noticed. This is vital to be published by blogs, newspapers, magazines and industry-specific journals. 

You may only have one line or 3 seconds to get your readers' attention before your press release simply goes unnoticed and gains no further attention. Press Releases need to be terse, succinct and incredibly compact to be effective. They need to be persuasive, powerful and compelling to gather the momentum necessary to benefit your business, product or event. 

I undertake considerable research in all my press release copywriting to ensure I develop the right messages that are attractive to your specific, unique and ever-changing target market.